Adam Wallace

Adam Wallace is the Director of Digital Marketing for The Roger Smith Hotel, a family-run boutique art hotel in midtown Manhattan. In his three years there he has helped establish the hotel’s reputation as a pioneer in social media marketing in the hospitality industry and as a hub for social media leaders and innovators from across the country. Wallace is now regularly speaking at conferences on social media, including recent appearances at Enterprise Social 2.0 in Amsterdam, 140conf LA at the Kodak Theater, and Gravity Summit, BDI Social Consumer, and the Econsultancy Peer Summit in New York. He is @adwal on Twitter.

Andrea J. Lee

Andrea J. Lee is an Entrepreneurial Futurist with her finger on the pulse of the entrepreneurial spirit and how it shows up in organizations and life. Throughout her life, Andrea has done one thing – help those she loves make money. Not once, but twice, she has helped reinvent the coaching industry and knows just one thing for sure: the entrepreneurial spirit is everywhere, looking for a place to make a difference. She is the trusted source of coaching pioneer Thomas Leonard’s intellectual property, the architect behind the Pink Spoon Marketing craze, and her company was named by Seth Godin and Fast Company Magazine as one of the extraordinary ‘Bull Market’ companies helping their clients stand out and prosper.

Andrea invites you to enjoy her views of the entrepreneurial landscape, and 5 of the most popular chapters from her acclaimed book on thought leadership: ‘Money, Meaning and Beyond: 27 Unexpected Ways To Create What Really Matters.’ She is @andreajlee on Twitter.

Brian Simpson

Brian Simpson is currently the Director Social Hospitality at The Roger Smith Hotel, NYC. Brian brings over thirty years of hospitality to the hotel. In 2008, Brian Moved to NYC from Boston to be one of the opening managers at The Plaza Hotel, an iconic landmark known around the world. In May of 2008 Brian was diagnosed with thirteen tumors on his spine, he used Twitter to get through six months of exhaustive chemotherapy. His work with the Roger Smith has led them to recently be called what “may be the most social media savvy hotel in New York — if not the world” by eConsultancy. The hotel’s use of Social Media to build business has been praised by Wired Magazine, Chris Brogan, Hubspot and many others. Simpson has spoken at many conferences about the business success of social media, including 140conf at the Kodak Theatre in LA and Gravity Summit in New York. The Roger Smith Hotel has now become a hub for social media leaders and innovators from across the country.  He is @rshotel on Twitter.

Cameron Herold

For over 20 years Cameron has been coaching, speaking to, or helping entrepreneurs build companies on five continents. He launched BackPocket COO to coach & mentor young, fun, entrepreneurial, growth companies and help make their dreams happen. He is one of the country’s most innovative business leaders and was a leading force behind one of the most successful businesses of the decade, 1-800-GOTJUNK.

He is currently mentoring companies based in Switzerland, Germany, the UK, USA & Canada. He was Chief Operating Officer of 1-800-GOT-JUNK for just under seven years and his innovative business leadership helped enable them to build a presence in 46 states, 9 provinces, and 4 countries while being ranked the “2nd Best Company to Work for in Canada” by Canadian Business Magazine and “the #1 Company in BC to Work for” twice by BC Business Magazine. During his tenure the company was studied by numerous MBA programs including Queen’s University in Canada & Harvard.

Cameron Herold helped this leading edge company grow from $2 Million to $105 Million in revenue in six years with no debt or outside shareholders. Prior to 1-800-GOT-JUNK he had two EO (Entrepreneurs Organization) qualifying companies. From 1998 through 2000 he was VP, Corporate Development at Ubarter.com a division of 900-person firm with a $900 Million market cap based in Seattle. He was also, President of Barter Business Exchange in Vancouver. From 1994 to 1998, Herold was VP, Franchise Development for Coast-to-Coast Franchise Services (Boyd Autobody & Glass).

In these positions over 20 years since starting his first company at 21 years old he has gained real world insight into tried-and-true systems from having been involved in the sale, branding and integration of 450+ franchise locations with three franchisors. He’s worked on the development and deployment of ecommerce and Internet strategies, negotiation of corporate acquisitions and development of numerous strategic partnerships. He has a unique understanding of business and growing companies from having led business areas of Operations, Marketing, Public Relations, Strategic Alliances, Sales, Call Centers and Franchising.  He is @CameronHerold on Twitter.

Chris Guillebeau

Creator of The Art of Non-Conformity website, Chris is a permanently unemployed author, worldwide traveler, and all-around ass kicker. In less than a year’s time, Chris’s site grew to be one of the most trafficked blogs on the Internet. Raving crowds all over the globe jumped on Chris’s ideas about work, travel, and living an unconventional life. He’s also the owner of UnconventionalGuides.com, a small store with value-packed guides to everything from mastering the art of frequent flying, to working for yourself. In September 2010, Chris’s first book, The Art of Non-Conformity, will be published by Penguin.  He is @chrisguillebeau on Twitter/

Gini Dietrich

Gini Dietrich is the founder of Arment Dietrich, Inc., a Chicago-based firm that teaches companies how to use online communication for business growth. She has a passion for Global Domination and cycling. As CEO, Gini speaks to c-level executives on using online technology to develop and foster relationships for better and more efficient communication. Her team works to develop strategies that build communities, generate leads, cultivate those leads, and convert them…all while tying efforts to improved profitability.

She spreads her “communication through one-on-one relationships” message at numerous conference keynotes and panel discussions, company training, the Fight Against Destructive Spin blog, and her own intense social networking.

Gini is one of few female business owners who speak on the subject of social media and communication.  She is @ginidietrich on Twitter.

Jessica Berlin

Jessica Berlin is currently the Social Media Manager for Cirque du Soleil based in Las Vegas. Cirque du Soleil currently has 20 shows performing world wide. As Social Media Manager she is responsible for planning social media marketing campaigns, developing and distributing conent as well as coordinating blogger outreach. Prior to being in Social Media, Jessica was a Publicist for all of the Resident Shows. Her current role enables her to merge her public relations experience with marketing to create engaging campaigns meant to build on the existing community of Cirque du Soleil fans.

Michael Port

The Boston Globe calls Michael Port, “an uncommonly honest author.” The Wall Street Journal calls him a “marketing guru.” Canada’s leading business paper, The Financial Post declares the world needs more Michael Ports. But who cares about him? It’s what he’s doing for you that matters.

He wrote the bestselling Book Yourself Solid so you can get all the clients your heart desires. He wrote Beyond Booked Solid so you can stop trading time for money. He wrote The Contrarian Effect: Why It Pays (BIG) To Take Typical Sales Advice and Do The Opposite so you can sell with integrity, which was selected as the #9 Best Business Book for 2008 by the Editorial Board at Amazon.com as well as the best sales book for 2008 by 800-CEO-READ.

But now, Michael is thinking even bigger about his own work and how it will touch you and ultimately change the world. He finally wrote The Think Big Manifesto: Think You Can’t Change Your Life (And The World)? Think Again. It is his most provocative book so far. It’s not what you expect and he wrote it for only one reason: to rally us to think bigger about who we are and what we offer the world.

You may recognize Michael from TV appearances on networks like CNBC and MSNBC or his numerous newspapers and magazines interviews. But Michael didn’t start out as a author. He began as an actor. You might even have been able to pick him out of a crowd from his staring and supporting roles in TV and film projects like Sex and the City, Third Watch, All My Children, Guiding Light, Central Park West, 100 Centre Street, The Pelican Brief, Down to Earth, Last Call, The Believer and more.

There’s nothing ordinary about Michael Port. Day to day, he runs one of the largest and most respected coaching programs for small business owners in the world at www.MichaelPort.com. Diverse in his personal life as well, Michael blends his yoga teaching past with his martial art present—holding the rank of black belt. With all this success, his most significant accomplishment and responsibility is probably just like yours, the job of being a devoted parent, son, friend and citizen.   He is @michaelport on Twitter.

Pamela Slim

Pamela Slim is a seasoned coach and writer who helps frustrated employees in corporate jobs break out and start their own business. Her blog, Escape from Cubicle Nation, is one of the top career and marketing blogs on the web. A former corporate manager and entrepreneur herself for more than a decade, she deeply understands the questions and concerns faced by first-time entrepreneurs. Her expertise in personal and business change was developed through many years consulting inside corporations such as Cisco Systems, Hewlett-Packard and Charles Schwab, where she coached thousands of executives, managers and employees.

“Entrepreneurship at its heart is aligning your purpose for being on earth with a business idea so compelling that you simply must do it, despite the fears that hold you back,” says Pam. Her experience teaching martial arts for 10 years to thousands of students including former gang members has helped her clients deal with fear head-on. A world traveler, Pam speaks four languages and has lived and worked in Europe and South America.

Pam is certified as a master coach with “the best-known life coach in America,” New York Times bestseller and O Magazine columnist Martha Beck. Pam’s book Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur was named Best Small Business/Entrepreneur Book of 2009 by 800CEORead and Editor’s Choice and Reader’s Choice for Best Small Business Books of 2009 from Small Business Trends. Pam is frequently quoted as an expert on entrepreneurship in publications such as The New York Times, The Wall Street Journal, BusinessWeek, Forbes, Entrepreneur, Money Magazine and Psychology Today. Pam is married with three kids and lives in Mesa, Arizona.  She is @pamslim on Twitter.

Reese Spykerman

Reese Spykerman is a designer who is passionate about great stories. You can see some of her work on sites like The Art of Non-Conformity , The Launch Coach and Unconventional Guides .

Reese strives to make design concepts and theory approachable for everyone. Her daily design tips on twitter break design down into bite-sized chunks for the average non-designer. Reese helps change the game of design by pushing against design elitism and actively encouraging everyone to make small tweaks and improvements to their websites, marketing materials and print work. A content nomad, she lives with her husband. They split their lives each year between Asia and North America.  She is @reese on Twitter.

Ted Rubin

As Chief Marketing Officer for e.l.f. Cosmetics, Rubin’s responsibilities include communicating with and building e.l.f.’s client base, leveraging brand equity through strategic marketing programs, and creating/managing a major thrust into social media initiatives and partnerships. Rubin also focuses on strengthening both core products and line extensions, including the extremely successful Studio line and Minerals collection, both launched under his tenure.

EyesLipsFace.com considers itself not only an e-tailer, but a pioneer of social commerce… a beauty and trendsetting destination site with approximately ten to twelve million page views a month, several hundred thousand monthly visitors and over two million members, and Rubin believes the key to continued success is identifying with the customer. Rubin is quick to point out “listening is finally getting the respect it deserves through Social Media… listen and adjust your message to make it relevant to your consumer. Brand loyalty declines due to lack of relevance… a direct result of not listening.”

“Number one is always try to understand who your customer is and stay true to your brand. At e.l.f. we position the brand with a unique approach toward beauty, accessibility, interactivity and consumer engagement,” stresses Rubin.

Prior to joining e.l.f., Rubin served as Senior Managing Director of Sales and Business development for Eastern Union Commercial and RealProspex.com, the fastest growing and most innovative commercial real-estate-listing site in the country. Rubin was also President and CEO of The Black Book and responsible for its turnaround and eventual sale to a private equity group, and has held senior level positions at 1-800-Flowers and Yoyodyne, a Yahoo! company, in addition to running his own internet marketing and business development consultancy.

A native New Yorker, Ted holds a Bachelor of Science in business and economics from Cornell University. He has two daughters and lives in Long Island.

EyesLipsFace (e.l.f.) was created in the belief that innovative technology, quality ingredients and superb delivery systems should not be limited to prestige retailers, and every woman should have the opportunity to experience luxury cosmetics without sacrificing her budget… e.l.f calls it “Affordable Luxury,” enabling women to spoil themselves without going broke.  He is @tedrubin on Twitter.